Showing posts with label marketing consultants Vizag. Show all posts
Showing posts with label marketing consultants Vizag. Show all posts

Saturday, July 30, 2011

How to market a product or service successfully?

The Other day,I was asked this question by a start-up entrepreneur – How to promote business?How to market a new product successfully?Of course,one expects the common answers like – Hiring a great marketing team,spreading out promotional activities,getting media attention & etc,etc.

In my case,3 yrs back it went to a different track on implementing all the above.Well,I am not saying the above marketing approaches were not effective but it neither resulted good output.

Then I Realized that it all matters about the product or services you sell in the market.The same formula is not applicable for all types of products or services.To learn how to promote business,one needs to understand which marketing approach fits in best for the product or service else we just keep increase expenses & time on wrong marketing strategies that results nil output.

One has to understand the business type,the type of people who are the target customers,the location where we can get such target customers,the marketing strategy that can spread our message better in such locations.

Shriyaans Consultancy team has come up with a cost effective approach to give you tips and key suggestions on how to market your product or services.

Wednesday, July 14, 2010

Start An Online Backup Business Today

Start an online backup business today for help small businesses to protect their most valuable asset – DATA!
The importance of computers will continue to grow as technology perk up, but unfortunately small businesses have not come close to keeping up with their data storage strategies.

There are many threats out on computer data. These risks include hardware failure, bugs and hackers, lost passwords, malicious employees, and accidental erasure. This list should be enough to scare any business owner into explore a backup service.

When thinking about the time and resources that would be needed to continue operations without their data, fees charged by a quality data recovery service may seem small. The value of data is so high. The question becomes a choice between providers.

Why couldn’t this be you?How To Get Started In An Online Backup Business
The startup process is actually quite simple. Remote Backup Systems sells their backup software to you and you, in turn, sell the online backup service to customers.

Sounds Simple – But How Do I Find Customers?

When deciding to start your own online backup business, a major challenge involved. Where do you find customers? The folks at Remote Backup Systems have done a nice job setting up a program to help you establish a customer base.

They offer a unique referral network that assists you after you have already purchased the software. Usually through a highly ranked and highly visible search engine listing, they are directed to a “find a provider” resource.

Once the prospect completes and submits a request form, The Remote Backup Systems website matches the potential customer with a local service provider – this could be you.

Success For The Long Run
In addition to a strong referral program, Remote Backup System provides comprehensive technical support. Their software is capable of being programmed and configured exactly to your specific and individual needs.
Right now the backup industry is growing rapidly – and with computers and the vast amount of data growing exponentially – this trend will absolutely continue to grow!

A company like Remote Backup Systems makes it easy for you to get started in your own online backup business. You’ll profit off a wide variety of computer users who need security and storage for their valuable data.

Shriyans Management Consultants P Ltd provides a wide array of Business Services to clients - Company Formation in India, Market Planning, Guiding Start-up Ventures, Internet Marketing Services, Web Services.

Becoming a Professional Organizer

If you believe there’s a place for everything and everything has its place, make that philosophy work for you by becoming a professional organizer.
 

An organizer helps clients determine what belongings they need to keep, and where to keep them. Sounds simple, but the amount of clutter in most homes suggest that it is harder than it seems.

A professional organizer will walk into a home and help determine the root causes for disorganization.
It may simply be a lack of space. It may be a lack of systems in place for putting away belongings. It may be an over attachment to items that have outlived their usefulness.

It may be a deeper psychological issue that causes hoarding. Becoming a professional organizer requires a fundamental understanding of why people are disorganized.

Whatever the case, the organizer will work with the client and help tailor a way of managing time and belongings that is made for that individual.

How to Organize Your New Business
Since there are no licenses or legal requirements to start a business as a professional organizer, it’s easy to enter the field. It helps, of course, if you yourself are organized. Some home organizers are naturally organized, but others may have had to learn those skills. Both types of people can succeed in this business.
If you’re new to the field, look for classes at your local community college on organizing. Also, consider psychology classes. Why? Three reasons (at least)…

First of all, sometimes the need for clutter speaks to other psychological issues, such as chronic disorganization, which may require different helping strategies.

Second, clutter in itself can be depressing and stressful, so understanding how to work with clients who have this mind frame can be helpful.

And third, as an organizer, you are helping people change their way of life, which can also be a stress-inducing situation, no matter how positive the outcome.

If you’ve been organizing your home and your friends’ homes for years, consider getting professional accreditation. The National Association of Professional Organizers and the Certified Professional Organizers offer information and certification processes, which could increase your credibility.

Determine what your area of strength is in order to help define your niche. While home organizers typically help work with personal space, many business people need help with office organization.

There are also niches for garage or kitchen organization, organizing for an estate sale, or special events. You could build your business as the “new home” organizer, helping combined households organize for a unified start. You could market your services as a great wedding present.

Find customers through your neighborhood and local affiliations. Set up a booth at a home show. Give a class at a community college. Set up a website with tips on quick organizing strategies.

What You’ll Need For Becoming A Professional Organizer 
Fortunately, your experience and ideas will be the majority of tools you’ll need. For business purposes, of course, you’ll need whatever systems keep YOU organized, business phone and computer system for billing and ordering supplies.

Business cards are also essential. You may also want to have a digital camera or digital video recorder so you can show before and after pictures of your projects.

When becoming a professional organizer, you’ll need to understand your clients, and figure out what type of organization will work for each one. If it works for them, both of you will be successful.

The Team of professionals in Shriyans Management Consultants P Ltd has been providing guidance in setting up their Business, Business plans, Marketing Plans, etc…

Wednesday, June 9, 2010

How to Start a Interior Design Business

Investing in Visakhapatnam is considered the best decision taken by any entrepreneur. Visakhapatnam is a business hub for several corporate & industrial houses & of course favorite location to settle down.

So, if you are investing in Visakhapatnam then entering into interior design business is considered a good option. Presently, Visakhapatnam does not have dedicated interior designers. This is also a home based business where, at the initial stages you have to work for recognition in the city. The interior design businesses have strong demand in growing cities like Visakhapatnam as many people continue to buy or remodel their houses.

Tips for starting an Interior Design Business:
1.    Learn how to design a house, the techniques and tools by attending a training sessions provided by different interior design schools. Make a “good eye” for designing and choosing colors. Watch programs on home designs; get additional information from different magazines, programs, etc…

2.     Design your home with different colors, changing the infrastructure, interiors. This will help you to gain some knowledge on how to decorate impressively.

3.    Complete all other formalities required like licensing, shop acts, etc… Build a portfolio for yourself, have some photographs of your work.

4.    Hire workers, who can do paint and tile works.

5.    Market yourself and business. Having a website is one way of marketing. Connect with shop owners of tiles, painting and drop your cards.

6.    Start your business and attend trade shows, local associations, etc… Have a networking with professionals, who can refer business to you.

7.    Learn new techniques of designing and you can have the best while investing in Visakhapatnam.

Shriyans Management Consultants P Ltd has been providing consultation and business plans for entrepreneurs who are investing in Visakhapatnam. They can be contacted for any kind of consultation required while starting your business.

Shriyans Management Consultants P Ltd provides a wide array of Business Services to clients - Company Formation in India, Market Planning, Guiding Start-up Ventures, Internet Marketing Services, Web Services.

Tuesday, June 8, 2010

How to Start a Chocolate Business in Visakhapatnam

The chocolate industry in India is valued more than 3,000 crore with an anual production of around 70,000 tons. The market scope for this business is corporate and retail market.

Investing in visakhapatnam is considered the best decision taken by any entrepreneur. Visakhapatnam is a business hub for several corporate & industrial houses & of course favourite location to settle down.

So if you are investing in Visakhapatnam then entering into Chocolate business is considered a good option.Presently, Visakhapatnam does not have a dedicated Choclate retail chain or store that can deliver customized choclates for corporate gifting & for other occasions.

Tips for starting a chocolate business in Visakhapatnam:
1.    You have to do research on the market and some ground work has to be done before starting. Select a good place for setting up the machinery, equipment & showroom for the chocolate business.

2.    Complete all formalities required like licensing,shop acts,etc.

3.    You have to decide the product mix that should accompany chocolates and give them a different look. You can sell Chocolate Accessories, Retail Candies, Gourmet Handmade Truffles, Chocolate coated Biscuits, Lollipops, Soft centered/ Crunchy Truffles, Belgain pralines, Sugar free Belgain, etc…   

4.    Raise funds to start a chocolate business in Visakhapatnam. You can have many investors to join you. Be careful while choosing your partners. If you are not interested in joining partners, then start with yourself.

5.    You need to buy 8 moulds, ranges between "basic-Rs. 500 and big moulds- Rs. 30,000." A chocolate making machine, which ranges from Rs. 10,000 to Rs. 1.5 lakh.

6.    Hire for chocolate makers and also see that they will have some extra skills of chocolate making.

7.    Market your new company with local ads. Make an online presence of your company and start interacting with hotel owners.

8.    Now the day has come for inauguration of your company. Make a big bang in the city by inviting press, family, and workers. Invite a star hotel owner for the inauguration.

Shriyans Management Consultants P Ltd has been providing consultation and business plans for entrepreneur who are investing in visakhapatnam. They can be contacted for any kind of consultation required for this type of business.

Wednesday, May 19, 2010

How to start a food processing industry in Visakhapatnam?

You as a  food entrepreneur has to have great product, infinite energy and passion to succeed. It is not so easy to start a "Food Processing Industry", at the same time it is not so difficult to start. Food processing industries have to identify key aspects of the business before they start. Many food industries have their own facilities of buying and selling up equipment, recruiting employees, purchasing of ingredients and packing equipment. Other industries choose a co-packer, who will make the product for them under their own label.

This article highlights the step-by-step process on what you need to know to begin a new food processing industry. It takes you through the process, covering everything from initial preparation to developing a business plan, how to build and pack your product.

Step1: “Doing Research”
The first foremost work is to research the food processing industries. It helps to reveal the hurdles, costs, etc… Research is essential for a sound “Business Plan”. You can do your research by gathering food industry associations, referring through trade journals for reports, etc…

Step2: “Your Responsibilities and Considerations”
After the research, you have to check the specific at specific concerns relating to the food processing industry. You need to be aware of regulations, provincial acts, etc… they conduct certain inspections, where you have to take care of your personal assets, debts, etc…


Step3: “Building of your product”
This is also called as “Product Development” or “Product Commercialization”. This starts researching product recipes, developing a physical version (prototype) of your product, including a commercial recipe and the manufacturing technology needed. Choosing a manufacturing strategy, zoning, plant design, etc… are the important things that you should consider at this time.

Step4: “Ingredients in the Product”
As your work starts in developing your product, the major factor to look into the ingredients of the product. The main ingredients consist of sweeteners; starches; fats and oils; flavors; spices; and food additives.

Step5: “Preservation of the Product”
 You have to carefully store the finished product from micro organisms, temperature, moisture, etc… so, for this purpose, you have to set up storing systems like freezers, etc…

Step6: “Maintaining the Quality”
Not only production, but you have to maintain the quality for your longevity of your food processing business.

Step7: “Packaging and labeling”
Packaging plays a major role in marketing your product. So, while selecting the type of cover, you have to be careful in protection from bacteria, etc…


Step8: “Strategic Marketing”
It is one of the most essential parts of your business. It speaks about the product to your customers. Following proper marketing strategy helps to win the confidence of the customer.

Step9: “Pricing and Distribution of the Product”
Following pricing strategy and proper pricing of the product should be maintained. There should be a distribution channel that can easily reach to the retailers and then to the customers.

Step10: “Co-packing your product”
A co-packer is a food processor that agrees to produce your product with their own facility. If you want to give contract, you have to carefully select the co-packer. There are many advantages like- no needs to invest in equipment, reduced capital requirements, etc…

Shriyans Management Consultants P Ltd has been providing consulting services for several clients. We know the in and outs when it comes to starting your own business. Our Team is here to assist you in Business planning, market research of your food processing industry.

Monday, May 17, 2010

How to start a School in Visakhapatnam

Schools are one of the best business to invest. You have to select the type of School that you are interested in; select an area for establishing the School and start researching on the existing Schools. It is a time taking and complex process for the entire operations to be started, but with proper planning and ground work makes it simple. Here is a step-by-step process to start a School.

Step1:
“Identify the Market”:
Decide what type of School you want to start is it a play school or grades KG to 8th or residential, etc… According to the grades you have to select the place. But first establishing the primary grades and then expanding your business makes sense. 

Step2:
“Form a small group”:
Having good and skillful people around you will help you advising, planning, etc… Start maintaining business plan for your school, find out fund raising ways for capital.

Step3:
“Incorporate your School”:
Contact a lawyer and incorporate your school with your secretary of state. The school must be in contact with various state organizations, the state department of education should also be notified.

Step4:
“Select the Place”:
Try to select the place away from the noise of traffic, having sufficient place for playground and many more things should be considered. Meet an architect for the construction plans.

Step5:
“Submission of tax forms”:

With the help of the lawyer, apply tax exempt status for tax exempt 501 (c)(3) from the IRS.  This should be submitted as early as possible.

Step6:
“Marketing”:

Advertise your school in local media, newspapers, by contacting good advertising agency.

Step7:
“Recruit Faculty”:

Recruit knowledgeable and efficient staff. While it is still over a year until you open, line up as many faculty as you can. Do not leave this important job until the last minute.

Step8:
“Inauguration”:

Make a press release and invite some parents on the opening day.

Shriyans Management Consultants P Ltd team has been assisting start-ups in setting up a business by providing marketing services,mentoring,tips to raise capital,internet marketing.

Thursday, May 6, 2010

Start a Boutique business in Visakhapatnam

What is a boutique
Boutiques are exclusive small retail stores that specialize in merchandise for only targeted market. The word "boutique" in French means "a shop". These are generally defined as specialized firms, focus on niche market and distinguish themselves from larger malls, and are mainly focused on accessories, shoes, apparels, jewelry, hand bags and other miscellaneous items. These are having their presence in large super markets, department stores as well. There are two types of boutiques, stand alone and chain of stores.

Classification of Boutiques:
Boutiques can be classified according to demographic area. There are many different varieties that boutiques specialize in. Boutiques for Women- they specialize in the style, needs of the matured women; men- deals with polo shirts, shorts, sweaters, sunglasses, watches. Children- If you love kids, then a boutique store for toddlers is the best one. Maternity- some boutiques targets on the mothers and the pregnancy women, where women face unique challenges that pregnancy brings to them. Teenagers- another strong market looking for casual wears. Business-of course they like to wear something elite, also consists of cuff links, ties, shoes and belts. Sports- they mainly consist of sports shoes, soccer baseball, foot balls. Pets- this is one of the booming industries and consists of clothes, accessories for lovely pets

Steps to start a Boutique:

Step1:
Decide what type of boutique you want to open, you want to be the owner and maintain a unique store or you want to take a franchising unit.

Step2: Select the place, where you want to start a boutique; it may be siripuram, dwarakanagar or dabagardens, which are business areas and see that the store has good street visibility.

Step3:
Get a resale number from the Franchise Tax Board. This will get you in to trade shows and allow you to purchase their goods.

Step4:
Contact the department of licenses and get an application. Ask for other requirements to start a boutique.

Step5:
Pick a unique name and complete all business tasks like opening a current account on the name of the store, etc...

Step6:
Design the store with world class ambience and display items throughout the shop that gravitate around the humans five senses. Accessories can be considered to "piggyback" your boutique items. These are basically non-competing items that will complement your products.

Step7:
One way of marketing is to go with a website and also advertise in local news channels, papers, hoardings to know your presence in the city.

Step8:
Make a press release and invite a celebrity during inauguration.

Customer is an asset to your boutique. Personal interaction with the customer is very important apart from functional merchandise. Listen to customers queries and make their buying experience an impressive one.

Shriyans Management Consultants P Ltd has been providing consultation to several small business groups on areas of Market & business planning. Contact us if you require any additional information.

Shriyans Management Consultants P Ltd provides a wide array of Business Services to clients - Company Formation in India, Market Planning, Guiding Start-up Ventures, Internet Marketing Services, Web Services.